SLA Logo
Vision & Mission
Organisation
The Council
About the Logo
History & Milestones
Constitution
Standard Trading Conditions

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About the Logo
 
 


 

The Strokes

  • Represent 5 different dimensions in logistics: air, road, rail, sea and e-logistics
     
  • The convergence symbolises a holistic solution resulting from the interplay of these dimensions
     
  • The fluid and upward movement of the logo represents a vibrant and energetic industry, and the pursuit of excellence
    and professionalism
     
  • The logo encapsulates the vision of the Association to represent Singapore logistics, and to create dynamic interactive network
    for collaboration and engagement amongst industry stakeholders
     

The Font

Serpentine

The Colours

90% Cyan & 60% Magenta